In the example above we have created a link to be shared on Twitter, as a tweet. utm_source parameter identifies the source of traffic this could be a site, a social media network, newsletter, app, etc. Services available include an ordinary, easy-to-say word as the URL with a lifetime from 5 minutes up to 24 hours, creation of a URL which will expire on a specified date or after a specified period, creation of a very-short-lived URL of only 5 characters for typing into a smartphone, restriction by the creator of the total number of uses of the URL, and password protection. Since database content can be subject to frequent updating that means webpage content can frequently change as well. • The address itself will indicate static or dynamic. Some URL shortening sites, such as TinyURL.com, will also offer you an option to specify your own “key” or alias for the longer URL you supply. Include retargeting pixels in my links to build a fan list. We want tracking to work everywhere so I recommend using a library with robust cross-browser event handling.
Finally, Event Tracking employs an object-oriented model that you can use to collect and classify different types of interaction with your web page objects. If you have several apps set up in Adjust, each for a different platform, then you can create two trackers in your dashboard and combine them. However, if it's a direct link to a resource like a document or PDF or JPG, to track this link when using Google Analytics you may need some custom tracking methods setup on your server to track that particular link to your resource. When you're logged into your Google Account and viewing your goo.gl URLs, you can check the box next to old links and click the button marked Hide URL. You may want to know how your announcement emails perform compared to your regular emails listing current specials.
If, for some reason, you're using a custom HTML tag in Google Tag Manager, then hopefully you'll see 'analytics.js' in the code. Note: Not all website UTM parameters work properly with Google Analytics.
Undo Undo URL Shortener @URL_Shorteners_ 6 Dec 2012 More The difference between and social business. You have to create an account to track all these reports. If you can't find a link here, try the Wikipedia list of TLDs. This means using JohnSmith, johnsmith, or johnSmith will all point to the same profile.
Launch and use Now that you're all set up, you're ready to use your new URL shortener. This can be added to existing JavaScript files or in a script block as long as it’s loaded somewhere within the HTML body (ideally, just before the closing tag). jQuery (or your alternative) must be loaded first although the Google Analytics tracking code can appear anywhere on the page. /* Track outbound links in Google Analytics */ (function($) { "use strict"; // current page host var baseURI = window.location.host; // click event on body $("body").on("click", function(e) { // abandon if link already aborted or analytics is not available if (e.isDefaultPrevented() || typeof ga !== "function") return; // abandon if no active link or link within domain var link = $(e.target).closest("a"); if (link.length != 1 || baseURI == link[0].host) return; // cancel event and record outbound link e.preventDefault(); var href = link[0].href; ga('send', { 'hitType': 'event', 'eventCategory': 'outbound', 'eventAction': 'link', 'eventLabel': href, 'hitCallback': loadPage }); // redirect after one second if recording takes too long setTimeout(loadPage, 1000); // redirect to outbound page function loadPage() { document.location = href; } }); })(jQuery); // pass another library here if required The event is recorded with the category name ‘outbound’, action name ‘link’ and the value set to the URL of the outbound page. Check back later to see the statistics on how your link did. And though it is unlikely that Bit.ly will be shut down, they are still a middleman. For specific examples about email, PDF, social media links, and more see Part II. It's one of the most widely used options out there, and you'll often find it integrated with lots of other services as well as third party apps like TweetDeck and TwitterFeed.